Now At
Ulta Beauty:
Find Ocoa In
461 stores

The first Dominican curl care brand at Ulta. Shop our full routine at Ulta.com and in stores, or here with Subscribe & Save.

Only The Ingredients Your Hair Needs

Most shampoos strip your scalp and dry out your curls. Many use harsh, coconut-based ingredients that were never made for us. We took a completely different approach:

Mango Butter & Marula Oil

Mango Butter & Marula Oil

Moisture, Shine, Heat Protection

Quinoa Seed Oil

Quinoa Seed Oil

Strength, Protein

Flaxseed

Flaxseed

Soft Hold, Definition, No Crunch

Aloe Vera

Aloe Vera

Soothing Hydration

Apple & Apple Cider Vinegar

Apple & Apple Cider Vinegar

Clarify, Scalp pH Balance

Cupuaçu Butter

Cupuaçu Butter

Deep Moisture Lock

Sunflower & Avocado Oil

Sunflower & Avocado Oil

Conditioning, Slip, Detangling

Coffee Seed Extract

Coffee Seed Extract

Refresh, Scalp Circulation

Rosemary Leaf Extract

Rosemary Leaf Extract

Scalp Health

Hibiscus Flower

Hibiscus Flower

Slip, Shine, Definition

Cocamide Diethanolamine (DEA)
Coconut Oil
Formaldehyde
Mineral Oils
Phenoxyethanol
5.0
S.M.

“It smells soo good”

I love the way it feels in my hair! The heat protection in it is so convenient for me and I don’t have to worry about hair damage when using heat to style but my hair literally flourishes using this stuff!❤️

S.M.
Verified Buyer
4.8/5.0 Stars| 184 Reviews

Hydrating Curl Cream

Soft curls, strong protection. A moisture-rich curl cream that defines, hydrates, and guards against heat up to 350°F, powered by hibiscus, mango butter, and marula oil from nuestra tierra.

Deep Hydration Deep Hydration
Lasting Definition Lasting Definition
Frizz Control Frizz Control
Lightweight Hold Lightweight Hold

Choose your size

More payment options
Found in 461 Ulta Stores
Found in 461 Ulta Stores
100,000+ Happy Customers
100,000+ Happy Customers
30-Day Happiness Guarantee
30-Day Happiness Guarantee
Works on All Curl Types
Works on All Curl Types
Cruelty-Free Vegan
Cruelty-Free Vegan

Buy it alone, or build the ritual

Product Description

Made with nourishing ingredients like Hibiscus, Mango butter, and Marula oil, our Hydrating Curl Cream is inspired by the rich natural beauty of nuestra tierra. Use it to define, hydrate, and protect from heat styling. For curly or wavy hair.

Espanol: Elaborado con ingredientes nutritivos como hibisco, manteca de mango y aceite de marula, nuestra Crema Hidratante para Rizos está inspirada en la rica belleza natural de nuestra tierra. Úselo para definir, hidratar y proteger los rizos del calor. Para cabello rizado u ondulado.

Who is it for?

Made for every curl pattern, from loose waves to tight coils, and gentle enough for color-treated, relaxed, kids', and tweens' hair. Doubles as a leave-in.

Key Benefits

Defines and softens curls, locks in moisture, controls frizz, and protects against heat up to 350°F, with no buildup, even after multiple wash-days.

How to use?

Section soaking-wet hair and rake 1–2 quarter-sized amounts from ends to roots. Scrunch or finger-coil to shape your pattern, then air-dry or diffuse. Follow with Curl Defining Styling Gel for extra hold.

Ingredients

Water (Aqua), Cetearyl Alcohol, Cetyl Alcohol, Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Propanediol, Sclerocarya Birrea (Marula) Seed Oil, Mangifera Indica (Mango) Seed Butter, Fragrance (Parfum), Chenopodium Quinoa Seed Oil, Chenopodium Quinoa Seed Extract, Hibiscus Rosa-Sinensis Flower Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Daucus Carota Sativa (Carrot) Root Extract, Oryza Sativa (Rice) Extract, Hydrolyzed Soy Protein, Glycine Max (Soybean) Seed Extract, Panax Ginseng Root Extract, Hydrolyzed Vegetable Protein, Urtica Dioica (Nettle) Extract, Butylene Glycol, Cetrimonium Chloride, Gluconolactone, Tetrasodium Glutamate Diacetate, Calcium Gluconate, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate

Shipping & returns

Free shipping on subscriptions and every order over the threshold. 30-day hermana guarantee, if your curls don't love it, we'll make it right.

What Others Are Saying

5.0
S.M.

“It smells soo good”

I love the way it feels in my hair! The heat protection in it is so convenient for me and I don’t have to worry about hair damage when using heat to style but my hair literally flourishes using this stuff!❤️

S.M.
Verified Buyer

Why Ocoa Works When The Others Didn’t

The Problem

The Problem

Most shampoos strip your scalp and dry out your curls. Many use harsh, coconut-based ingredients that were never made for us.

Our Approach

Our Approach

Apple amino acid surfactants instead of coconut-based cleansers. Apple cider vinegar to detox the scalp. Mango butter and rosemary to nourish. And a conditioner that hydrates without the heaviness.

What’s Inside:

What’s Inside:

Ingredients you can read and trust, inspired by nuestra tierra.

Hibiscus
Hibiscus
Softness and slip
Mango Butter
Mango Butter
Deep hydration without weight
Marula Oil
Marula Oil
Shine and frizz control
4.7/5.0 Stars | 100,000+ Happy Customers

Real Results From Real Curl Journeys

Thousands are redefining their routines with healthier, softer, beautifully styled curls.
4.7/5.0 Stars | 100,000+ Happy Customers

Don’t Just Take Our Word

Don’t Just Take Our Word

Ilene Rodriguez with her curls
5.0

Finally Healthy Curls!!

“Tried for the first time , my new travel set. All four products felt great & left my hair so healthy looking.. I could not believe it was that easy to get for of the frizz !!. Love Love ❤️”

Cynthia with her curls
5.0

Revived Curls

“I absolutely love how fresh and alive my curls feel after wash day. They get so springy and I feel proud to have curly hair after a wash. I need to pair with the styling products sometime as I know that would be the full package.”

Gabriella with her curls
5.0

“Honestly I’ve been trying to find a new curly hair brand as a Dominican and this one really worked in my curls! I need every Dominican and non Dominican to be on these products cause my hair loved it so much! The whole trio did wonder on my curls just look at my results!”

Jill with her curls
5.0

“Products that actually WORK?! That aren’t difficult to use, are affordable and smell good?!?! It’s a miracle!!”

Mariela with her curls
5.0

The long time shampoo I was using was recently discontinued & I have finally found a great replacement along with a good conditioner! I have a dry scalp & Ocoa’s shampoo has helped my scalp feel moisturized & stay hydrated. I also really like the conditioner, it is rich &...

As seen on

Shop The Range

  • Curl Care Conditioner
    4.7/5.0 (91 reviews)

    Curl Care Conditioner

    Moisture and slip to detangle wavy, curly and coily hair.
  • Curl Defining Styling Gel BESTSELLER
    4.8/5.0 (164 reviews)

    Curl Defining Styling Gel

    Soft, flexible hold with no crunch and no flakes.
  • Hydrating Curl Cream BESTSELLER
    4.8/5.0 (184 reviews)

    Hydrating Curl Cream

    Moisture, definition and heat protection up to 350°F.
  • Curl Refresh + Hold Spray
    4.2/5.0 (44 reviews)

    Curl Refresh + Hold Spray

    Refreshes and reshapes curls between wash days.

Customer Reviews

4.7/5.0 stars | 100,000+ happy customers
Write a review
5.0

“Honestly I’ve been trying to find a new curly hair brand as a Dominican and this one really worked in my curls! I need every Dominican and non Dominican to be on these products cause my hair loved it so much! The whole trio did wonder on my curls just look at my results!”

Gabriella Verified Buyer
(Florida, United States) 09/01/25
5.0

“Products that actually WORK?! That aren’t difficult to use, are affordable and smell good?!?! It’s a miracle!!”

Jill Verified Buyer
(California, United States) 06/01/25
5.0

The long time shampoo I was using was recently discontinued & I have finally found a great replacement along with a good conditioner! I have a dry scalp & Ocoa’s shampoo has helped my scalp feel moisturized & stay hydrated. I also really like the conditioner, it is rich & helps with tangles so I don’t use much leave in after I shower.

The curl cream is a bit heavy for my hair, so I recommend you use a little bit if your hair doesn’t need much product. The gel is also great & after pairing it with the curl cream my hair still feels lightweight. Overall, I am really enjoying these products!!

Mariela Verified Buyer
(California, United States) 01/13/24
5.0

“I think I found my new holy grail with this product. I have a lot of fine 2b/c hair and this has worked really well for me when using smaller amounts than the directions suggest.”

Ashley Verified Buyer
(New York, United States) 07/30/25
5.0

“Tried for the first time , my new travel set. All four products felt great & left my hair so healthy looking.. I could not believe it was that easy to get for of the frizz !!. Love Love ❤️”

Ilene Rodriguez Verified Buyer
(United States)
5.0

“I absolutely love how fresh and alive my curls feel after wash day. They get so springy and I feel proud to have curly hair after a wash. I need to pair with the styling products sometime as I know that would be the full package.”

Cynthia Verified Buyer
(United States)
5.0

I love the way it feels in my hair! The heat protection in it is so convenient for me and I don’t have to worry about hair damage when using heat to style but my hair literally flourishes using this stuff!❤️

S.M. Verified Buyer
(United States)

New to Ocoa?

Try the full routine for $28: the 4 Step Travel Kit has all four steps in 3 oz tubes.

SHOP THE TRAVEL KIT
First Dominican brand at Ulta:

Find Ocoa In 461 Ulta Stores

Including the Curl Refresh + Hold Spray, an Ulta exclusive
FIND A STORE NEAR YOU
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Got questions about Ocoa at Ulta?

Our curl routine is at Ulta.com and in 461 Ulta stores, including the 4 Step Travel Kit and the Curl Refresh + Hold Spray. Selection can vary by store, so check Ulta.com or the Ulta app for your local store.

Yes. The Curl Refresh + Hold Spray is an Ulta exclusive, so Ulta is the only store where you will find it. You can also buy it here on ocoabeauty.com.

Tap "Find a store near you" on this page, or search "Ocoa" on Ulta.com or in the Ulta app and choose your store to see what is in stock.

Our everyday prices are the same in both places. On ocoabeauty.com you can also subscribe and save 5%, shop kits like the Styling Trio, and get free shipping on orders over $75. At Ulta, you can shop Ulta's own sales and earn Ulta Rewards.

No. Ocoa codes and offers only work on ocoabeauty.com. Ulta sales and Ulta Rewards only work at Ulta.

Purchases made at Ulta go back through Ulta, under Ulta's return policy. Our 30-Day Happiness Guarantee covers first-time orders placed on ocoabeauty.com.

Yes. We ship to Canada, Mexico and other countries. Enter your address at checkout to see the shipping options and cost. Import duties and taxes are paid by the customer.

The Curl Journal

Wash-day routines, curl-type guides and the stories behind nuestra tierra, on the Ocoa blog.
Why Ginger is the Secret to Healthy, Bouncy Curls

October 26, 2026

Why Ginger is the Secret to Healthy, Bouncy Curls

You already know ginger is the ultimate comfort ingredient in your favorite tea, but this powerful root is also absolute magic for giving your wash day routine a fresh, revitalizing start. With our Claro series, we focus entirely on clean, transparent formulas that celebrate nuestra tierra, which is why we skip heavy ingredients and let Zingiber Officinale (Ginger) Root Oil naturally nourish your scalp. True curl health begins at the root, and this lightweight moisture brings your hair to life so your texture can be moisturized, bouncy, and free. Why Ginger is a Botanical Superstar Ginger root oil brings a gentle, refreshing energy right to your scalp. A healthy foundation is everything for your waves and curls, and this ingredient delivers exactly what you need without the buildup. Scalp Nourishment: Ginger root oil brings a gentle stimulation to the skin. This natural boost helps nourish your hair follicles, creating the ideal environment for your curls to thrive. Lightweight Hydration: Many traditional products rely on coconut oil, which can cause limp curls and weigh down your hair. Ginger root oil, on the other hand, provides essential hydration that keeps your texture touchable, soft, and light. Natural Bounce: A healthy scalp means healthy hair. Ginger helps maintain a balanced, calm foundation for your natural wave and curl patterns to flourish without leaving heavy residue behind. Clean Care for Your Routine At OCOA, our Claro philosophy means we are completely transparent about what goes into our bottles. We formulated the Curl Care Shampoo with Zingiber Officinale (Ginger) Root Oil because it perfectly aligns with our mission: fewer steps and better ingredients. Instead of relying on heavy additives that cause buildup on your scalp, this heritage-inspired ingredient gives you a gentle, effective cleanse that your hair loves. Ready to give your roots the care they deserve and simplify your routine? Add the Curl Care Shampoo to your wash day lineup and feel the difference of truly clean ingredients. Share your #BornToBe curls with us and tag your hermana to join the sisterhood!
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All Treats, No Heat: 3 Heat-Free Curly Halloween Hairstyles

October 13, 2026

All Treats, No Heat: 3 Heat-Free Curly Halloween Hairstyles

We absolutely love this time of year. The crisp fall air is finally settling in, the spooky season energy is everywhere, and honestly? Halloween feels like the absolute perfect time to get creative and step outside your usual routine with your curls. Whether you are going for full glam, something completely wild, or a quick style for the kids, figuring out what to do with your curls shouldn't be the scariest part of your costume. We have all been there before - reaching for the flat iron, struggling with uncomfortable wigs, or loading up on stiff, drying products just to nail a specific character. But hermana, you do not have to compromise your hair health for one night of fun. The best Halloween hairstyles deliver maximum costume drama using just your natural texture and some smart, clean hydration to build creative, occasion-ready looks. We put together a quick guide featuring three of our favorite heat-free Halloween styles for the whole familia. Ready to bring the drama? Let’s get into the looks. 3 Heat-Free Halloween Looks for the Whole Familia You can absolutely build incredible, occasion-ready looks using just your natural texture. Here are three go-to styles built for the occasion:   Look 1: The Lioness image courtesy of Pinterest Built for adults and teens who want the drama without the heat damage. This look says someone important walked in. Let it. Step 1: Apply the Curl Cream generously to damp hair section by section, scrunch upward and diffuse on medium heat for maximum volume. Step 2: Once fully dry, separate the curls with your fingers to create that big, wild, mythical mane. Step 3: The more volume the better. Step 4: Add a pair of animal ears to finish the look! Look 2: Fluffy Space Buns image courtesy of Pinterest This look is perfect for teens and adults who need a style that survives a full night of trick-or-treating, parties or just walking around looking incredible. It's a staple look that can fit any costume.   Step 1: Divide hair into two high sections. Step 2: Apply the Curl Defining Styling Gel to each section while still damp, smooth from root to tip and twist into loose buns. Step 3: Secure and let them with bobby pins or a satin lined scrunchie. You can set your curls in place according to the look you're going for.  Step 4: Add accessories such as clips or glitter and go have fun! Look 3: Pumpkin Puffs image courtesy of Pinterest This style is an absolute lifesaver for the kids! It is fast enough for a busy school morning but holds up beautifully for a full night of fun. Just a few easy steps to achieve an adorable final look. Step 1: Divide hair into two sections and secure into sleek puffs using satin-lined hair ties. Step 2: Frame the puffs with orange pipe cleaners all around them to resemble a pumpkin. Tuck the remainder of the pipe cleaners under the puff or carefully cut the excess.  Step 3: Shape a green pipe cleaner into a spiral. Stick it in the middle of the puff for the stem of the pumpkin. Step 4: Apply a small amount of Curl Cream beforehand to keep the puffs soft and frizz-free. The Ultimate Wash Day Treat The best part about using clean formulas from nuestra tierra for your costumes? The November 1st wash day is an absolute breeze. Because our formulas skip the heavy, sticky additives, your hair dries soft and touchable. You get the hold and definition your costume demands, without the crunchy, flaky buildup the next morning. Ready to bring the drama this spooky season? Add to cart at ocoabeauty.com and let your natural texture steal the night!  
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