Hermanas, today we are highlighting Rosemary Leaf Extract, one of the key ingredients found in our Curl Care Shampoo, our Curl Care Conditioner and our Hydrating Curl Cream. Do you know that feeling when you find that one secret ingredient that transforms your hair game? Well, let us introduce yo...

Hey hermanas! Let's talk about something truly magical this holiday season - music! You know that feeling when a song instantly transports you to a whole new place? Well, get ready to embark on a musical adventure that'll transport you straight to the heart of the Caribbean. Introducing our OCOA ...

Happy Thanksgiving season, hermanas! As the air gets cooler and the leaves turn to shades of amber and gold, it's time to start thinking about how you'll style your gorgeous curls for the big feast. Whether you're gathering with family or friends, these Thanksgiving hairstyles will have you looki...

Hermanas, today we are highlighting, Marula oil, one of the key ingredients found in our styling products. Did you know we co-developed our formulas with a group of all women chemists right here in the U.S.? Cory, La hermana mayor, learned how to formulate hair care products in 2018. Since day on...

Hermanas, fall is here and with the cooler weather comes changes in our curly care routine. Today, we’re going back to the basics to share how understanding hair porosity can help you reach your hair goals. What is Hair Porosity? Hair porosity refers to your hair's ability to absorb and retain mo...

Hey hermanas! Halloween is just around the corner, and it's the perfect time to get creative with your hair. Whether you're going for a spooky or a sweet look, your curls will be your best accessory. Let's dive into our top 5 Halloween costume ideas for curly hair. Curly Witch: A classic Hallowe...